A forgotton Project...

I forgot i produced this. For a brief for module OUGD102, based on a newspaper article, i produced in response to the problem of public transport over cars, a mail shot looking at the idea of how you would like to see transport and looked at the extortionate fares that seem to keep on growing for public transport, after all why would you pay more for a public service than enjoy your own company in you car? The target audience would be transport authorities and public transport users as a way of getting peoples views noticed on the debate of lower transport fares. The mail-shot idea comprised of a small 148 x 105 x 4 mm box, which can be sent the same price as a letter, and the contents would be cutouts which could be assembled to create their own scene by the recipient and emphasized the question "How would you like to see public transport?" and referenced a website (never made) to which people could submit their opinions on the debate. Looking back i thought this was a nice idea and my response the the brief i thought was very good. Heres a snapshot of the mail-shot, given we had a limit of 2 colour + stock i tried to produce a visual style based on a look of an air-fix kit and this was my first attempt at using illustrator.